Let's Get Digital
Before jumping into the lion’s den, make sure you do some benchmarking and SWOT Analysis for your Social Media as well.
Unless you actually do that more work, just as any aspect of your marketing strategies, using a SWOT Analysis for your social media strategy is important to cover, before doing anything on social media.
The Four P’s of Marketing are no secret. Every good marketer knows that they are important for a successful marketing strategy. So since we’re here, what are The Four P’s of Digital Marketing?
Yeah, those, but with The Four P’s of Digital Marketing I’m focusing on digital marketing, since that’s more or less my speciality. The Internet.
The internet is a war-zone and to avoid a social media crisis, stay as far away from it as possible. Unless you have the know-how to face the the music!
You heard read correctly. Social media is dangerous and could totally turn your business reputation into poop faster than you can say “social media crisis”.
Some Facebook Groups features are found in pages and profiles as well, but some are exclusive to groups, and in case you’re not using them yet, you should definitely get some info here and try them out right away!
Oh shush, I don’t hate you. Facebook Groups features are just some added possibilities to explore and use to help create a better user experience for your followers.
Continue reading “3 Facebook Groups features you should start using right away”
Usare brutti abitudini di automatizzazione ti renderanno pigro e incapace. Tieni il sociale nel social media e rimani umano dove conta.
Sì. Sì l’ho sempre detto che l’automatizzazione è una cosa buona. Però ho anche detto che social media è una interazione digitale inter-umana. Giudicare è la parola chiave qui.
Continue reading “3 errori di automatizzazione che devi smettere di fare subito”
You might think “If you want something done, do it yourself”, but you need to ask for help with digital marketing. You just can’t do it all by yourself.
Many experts refer to one another for help with digital marketing because sometimes one is more experienced with one aspect than the other. So why shouldn’t you?
Continue reading “Don’t be too proud to ask for help with digital marketing”
For many marketers out there, Snapchat is still a hidden path waiting to be explored. But I believe I’ve just cracked the code, and I’m sharing it with you!
Err, yes, sort of. It’s much more than that actually, and I’m going to expand the Snapchat marketing strategy later on, but first:
Continue reading “Cracking the secret of an awesome Snapchat marketing strategy!”
Non chiedere se vogliono delle patatine. Possono averle ovunque. Sii unico, proponi qualcosa di speciale. Rendi la tua brand experience più-che-fantastica!
No, mi riferivo a qualcosa molto più basilare che non tutti pensano quando sentono il nome McDonalds. Sto parlando della brand experience, cosa sente o vive uno quando viene in contatto con il tuo brand.
Continue reading “Cosa hanno in comune la tua attività e McDonald’s – la brand experience”
Stop asking if they want fries with that. They can get those anywhere. Be unique, offer something special. Make the brand experience more-than-awesome!
No, what I’m referring to is actually something very basic that not everybody thinks about when they hear the name McDonalds. I’m talking about the brand experience, what someone feels or lives when coming in contact with your brand.
Continue reading “What you & McDonald’s have in common – brand experience”
Make sure you’re giving your clients the best customer experience you can by standardising what they’re experiencing all over your brand’s services.
Omnichannel is the shiz right now, since people are more than used to the fact that, for example, a company’s Twitter account is a direct contact with the company itself. Someone in there listens, and the audience expects to be heard as well.
