The happy case of a product, an error and an SEO success story

You might think you’re looking for a product, let’s say Bio-Adhesive, only to find out later that you have been mispronouncing it wrong this whole time. But what if this error is actually an SEO success story waiting to happen?

Let me tell you a story about SEO

And how important it is to align sales and marketing, make them communicate and basically create an open information environment in the office.

Continue reading “The happy case of a product, an error and an SEO success story”

The state of local SEO – 2017 edition

Local SEO is a mystery to many, since it requires specific tools and code that the everyday business owner might not even know about, until they read this.

OMG is there more SEO stuff to do in order to appear on the first page of the Google results page!?

There is always something to do when SEO is concerned. Local SEO is something you need to take care of only if you’re a local business, though.

Continue reading “The state of local SEO – 2017 edition”

Making sense of SEO – 2017 edition

The rules of SEO are changing continuously and that tiny little fact is making many SEO “experts” (and none) crazy. So let’s see where we are at the moment.

Do you struggle to make sense of SEO?

Well, you’re not alone (if that’s any consolation at all). So for the sake of what I’m trying to do with my blog, which is helping people in digital-need, here’s a recap of the current state of SEO.

Continue reading “Making sense of SEO – 2017 edition”