What’s the future of remote working?

What’s the future of remote working? Are we going to ride the wave and go on working from home as we are today or will it disappear?

Thanks to the Covid-19 epidemic and the resulting lockdowns, many companies have resorted to remote working as a way to maintain productivity while caring for the safety of their employees.
But what now that we finally see the light in the end of the tunnel, what will be the future of remote working according to employers?

Chris Herd, CEO of FirstbaseHQ, a company helping businesses set up, manage, maintain and retrieve the equipment for remote workers, has asked himself (and more than 2000 companies) the exact same question, and has generously reported his findings on Twitter.

TL;DR: Remote working is here to stay, and 90% of both companies and employees Chris spoke to are finding it an extremely positive thing.

3 Important Google Analytics Filters To Set Up For Every New Website

Important Google Analytics Filters help you clean up the data you see which is crucial when you want to analyze your data correctly. Here are my top 3 important Google Analytics filters you should set up for every new website.

Important Google Analytics Filters help you clean up the data you see

Which is crucial when you want to analyze your data correctly. Here are my top 3 important Google Analytics filters you should set up for every new website.

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How to Monitor your Website Form Submissions and Register Them as Goals

People will fill out your forms to get information, ask questions or subscribe to your services. The least you can do to make sure these forms will continue to get filled and submitted is to Monitor your website form submissions and where those leads come from.

Have you ever wondered…

How many people contact you from your website in a certain period of time?

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How to monitor your Call Us button

Many people forget to monitor the “Call Us” button on their website, so they understand which page has created the conversion.

Stop estimating whether your website works or not

Lead generation and conversions (Like clicking on a Call Us button) are our main goal when doing digital marketing. It costs money and time. So why guesstimate and hope for the best when you can verify and analyze?

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How to install Google Analytics on your WordPress website in 3 easy steps

Google Analytics is perhaps not the absolute best out there, but hey, you get what you pay for. That said, Google Tag Manager, however, is friggin awesome!

It seems that numbers are the new black

And if content is king, then content analysis is definitely the nagging wife… ehm, I mean queen.

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3 important metrics to measure on Google Analytics

Measuring and analyzing isn’t as fun as tweeting, but knowing the key metrics to measure can make the job easier, to verify what we’re doing is working.

Numbers are fun, and measuring stuff is exciting!

Said no one ever.

But it’s important enough for you to learn how to do it properly, so let’s concentrate on the key metrics to measure and get it over with.

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You’re tracking your website visits wrong and missing out on all the campaign action!

Google Analytics is a strong tool, it will teach you all about the different channels people come to your website from. But what if it’s not enough?

OMFG Shay, I’ve already installed Google Analytics and thought that was enough!

Oh but it isn’t. Sadly Google is not giving you the real picture for all your marketing efforts.

But don’t worry, we’re going to fix that.

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