Land great landing pages

Nothing ruins trust more than a false promise. Make sure your landing pages provide what you promised on the referring link.

Hold on, what are landing pages exactly?

Landing pages are the first pages your visitors see after clicking on a link you posted somewhere, which could be your home page, but for a better, quicker and more productive costumer experience, it should be a specific page talking about a specific subject. Continue reading “Land great landing pages”

How and why you should connect with your audience – first case study

Connecting with your audience is perhaps the hardest, yet, most important part of your social media efforts. Let me give you an example on how to do that.

Connect with your audience, or else

Yes, I’m going to repeat this phrase quite a few times, since it really is a very important aspect of social media.
I’ll divide this article into three parts: The why, the how, and an example from one of my clients. Continue reading “How and why you should connect with your audience – first case study”

Time saving social media tips for your business

Remaining on top of things is hard for a business owner, and it gets even harder when you try to run your social media channels live.
Here’s a couple of time saving tips for running your social media strategy while not losing track of your business.

Continue reading “Time saving social media tips for your business”

The most important social media tip ever

Everything is connected, make sure you are too! Don’t forget this important social media tip!

Social media marketing creates doubts, and one of the most common doubts people have on Quora is about the power of social media for businesses and how it can help them.

While you can invest a lot of time and effort in your content for social media channels, it is all a waste of time if your website visitors don’t know about them. Continue reading “The most important social media tip ever”

Choosing the right social media platforms for your business

And why you should avoid the wrong ones.

Social media platforms are just evolving and multiplying non-stop

Which is both good and bad news for us marketers, but how are you supposed to be able to maintain all the channels at once, be everywhere, update and monitor everything? Continue reading “Choosing the right social media platforms for your business”

4 quick tips for using social media for your business

Social media is, for some, an unexplored territory, for others the palm of their hand. Not everybody is born into it. Here are 4 tips to get you started.

Looking at the state of social media today

We notice many businesses that are trying to use social media, be it Facebook, Twitter or Pinterest. I’m super happy to see people try their luck on social media, but the main error everybody’s making is thinking that having a page is enough. Continue reading “4 quick tips for using social media for your business”

The first post

A quick introduction to who I am and what I do.

So I finally decided to start a blog.

After so many years of reading other blogs and thinking to myself that I’m not really that into writing or that I didn’t have that much to write about, I have finally received a boost of confidence by some of my clients and a few friends who told me that I should totally start one, because apparently I know what I’m talking about. Continue reading “The first post”