If you remember, I’ve written a post some time ago about how to fend off the Admageddon, concerning the ad-blocker issue.
Basically, creating a post that is shared by your own followers, will generate the same (if not a better) reach for your posts. Simply because friends who share content are more visible in the feed, than a featured post.
When working on your advertisements, try to make them shareable, clickable and aim for virality.
Need ideas about how to do that? Contact me!