Where Do You Start?
One of the most frequent questions I get is how to start doing digital marketing. Where do you begin concentrating your efforts in.
Continue reading “The ABC’s of a Digital Marketing Plan”Let's Get Digital
The ABC’s of a Digital Marketing Plan are very logical when you come to think about it: Audit the current situation, Build strategies and Campaign in series.
One of the most frequent questions I get is how to start doing digital marketing. Where do you begin concentrating your efforts in.
Continue reading “The ABC’s of a Digital Marketing Plan”Many digital marketing beliefs and statistics are off. That’s easy to understand since the people who are writing about them are marketers themselves, and will buy whatever they themselves are selling. Just make sure you aren’t falling for the wrong digital marketing beliefs and statistics and do your research.
They promise extremely high numbers for extremely low prices.
Let’s take a look at a recent research done by Ebiquity that confronts what marketers believe to be true, with facts, to which they (according to Bob Hoffman, the Ad Contrarian) are immune.
Continue reading “Are certain digital marketing beliefs and statistics false?”
Traditional marketing is hard work both before and after launching a campaign. Using digital marketing tools might make marketing just a little bit easier!
But first I’d like to explain the benefits and advantages of digital marketing tools, so bear with me.
How can you start working on your digital marketing without first having a plan? And what strategy will you use? What!? You don’t know what it means???
But what if I told you that the definition of digital marketing strategy is actually something completely different from what most “social media gurus” will tell you?
Continue reading “What does the term digital marketing mean exactly?”
The marketing world is so vast that we need acronyms just to remember all them rules! This time I’m looking at the AIDA model from a social media POV.
Oh yes, we marketers thrive on that stuff! And AIDA is nothing if not a marketing model that will get your strategy into the right direction.
Before jumping into the lion’s den, make sure you do some benchmarking and SWOT Analysis for your Social Media as well.
Unless you actually do that more work, just as any aspect of your marketing strategies, using a SWOT Analysis for your social media strategy is important to cover, before doing anything on social media.
The Four P’s of Marketing are no secret. Every good marketer knows that they are important for a successful marketing strategy. So since we’re here, what are The Four P’s of Digital Marketing?
Yeah, those, but with The Four P’s of Digital Marketing I’m focusing on digital marketing, since that’s more or less my speciality. The Internet.
Don’t let your ads go unnoticed. Fend off the Admageddon with these simple tips and tricks for a click-worthy ad!
Do you know what the upcoming Admageddon means for your usual advertising campaigns? Are you ready to take a step forward?
Digital marketing ads are useful but not always easy to understand. Let’s explore digital marketing ads together, starting with this first chapter.
We have a variety of marketing methods when we look at traditional marketing schooling. Let’s explore the digital marketing ads today!
Inbound marketing isn’t easy to achieve, just use the right instruments, like user generated content!
Exactly! A term invented solely for marketing purposes but that actually has something going on there.