3 new social commerce shopping features by Pinterest

Find out about the new ways to navigate Pinterest in this quick look through their 3 new features.

Find out about the new ways to navigate Pinterest in this quick look through their 3 new features.

What!? Pinterest released new features!?

Oh yes, and this time your jaw is gonna drop!

Shop the look

Google did something similar some time ago, if you remember, where they took some fashion bloggers and matched their posts with products from various online stores.

Pinterest just made it much easier by simply adding some dots for you to tap, that will show you the specific article of clothing or accessory in the photo.

Pinterest's Shop The Look feature
Pinterest’s Shop The Look feature

How this works

Using 3rd party software like Curalate you create a mapped image that will bring out, well, correlating pins for products appearing in the original pin.

Author: Shay Stibelman

Digital marketing consultant in Milan, Italy. Born in Israel, raised in Germany by Russian parents. I help small and medium businesses get their digital marketing game on point. Perfect their website, landing pages, funnel marketing and social media strategies, in order to increase ROI and optimize that ever elusive marketing budget.

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