Digital Marketing Consultant
AdWords is already a complicated system. So let’s take the most complicated, but useful tool – Remarketing, and see how we can apply it easily.
Follow these 3 easy steps to aim your AdWords ads at your website past visitors!
Continue reading “Remarketing AdWords ad campaigns in 3 easy steps”
It’s hard to remember all of the technical terms and acronyms for these digital thingamajigs. So bookmark this glossary for Search Engine Marketing terms.
You’re gonna want to come back to it often for refreshers, so just to keep it practical: let’s jump to it.
Continue reading “A quick glossary for Search Engine Marketing”
Social media might not be your cup o’ tea, but, most probably, many of your clients are there, so you better gear up and learn how to approach social media.
Social media isn’t everyone’s cup o’ tea, but most of your clients are probably there. Let’s see what you do need to know, just so you’re not completely in the dark when approaching social media.
We all know them, heard of them, or had to deal with them at one point in time. Internet Trolls are nothing to be scared of, nor are they to be avoided.
They’re not magical, nor are they impossible to handle.
Snapchat just came out with Snap Map, showing you where the action is. Add some other features to the mix and you’ve got yourself a marketing strategy!
Facebook is trying with all its might to be cooler than Snapchat, but they just can’t seem to steal the coveted cool factor.
Continue reading “The marketing opportunity behind Snapchat’s new Snap Map”
Mailchimp just released its email automation for free. Wouldn’t you want to take advantage of that? Here’s how Mailchimp’s email automation works.
Automation is the shiz. Leaving your marketing channels on auto-pilot can be so relaxing, so let’s see how we can use automation with one of the strongest marketing channels out there: Email marketing.
Local SEO is a mystery to many, since it requires specific tools and code that the everyday business owner might not even know about, until they read this.
There is always something to do when SEO is concerned. Local SEO is something you need to take care of only if you’re a local business, though.
There are several ways to save time with automation, but if you have to waste time using these methods, then what’s the point? IFTTT is as fast as it gets!
Everybody’s talking about automation, AI and the IoT, but is there a way to actually take advantage of these things for work optimization, and not only to check if you’re missing milk in your fridge while at work?
Facebook has a huge database of user info. The Facebook Audience Insights tool is a great opportunity for you tap into it and do your market research and create a buyer persona for your business.
Facebook has a really big database.
Continue reading “How to use the Facebook Audience Insights tool for research”
A great deal of our marketing budget is often wasted due to uncertainty. Learn how to apply these 5 traditional marketing strategies to your B2B marketing!
Suddenly people’s brains disappear and they have no idea what to do. But never fear, Shay is here!
Continue reading “How to apply traditional marketing strategies to B2B marketing”
