Making sense of SEO – 2017 edition

The rules of SEO are changing continuously and that tiny little fact is making many SEO “experts” (and none) crazy. So let’s see where we are at the moment.

The rules of SEO are changing continuously and that tiny little fact is making many SEO "experts" (and none) crazy. So let's see where we are at the moment.

The popularity contest: link building

The struggle is real, popularity is back, big-time. If you weren’t popular in high-school, well, this is your chance for a rematch.

Having inbound links to your website’s landing pages is crucial for a great SEO, and the worst part is that the source of these links matters as well. Having one link from a high-ranking page is more valuable than many links from low-ranking pages.

The current state of link buildingĀ for SEO?
People actually visiting your website and browsing around for long periods of time is actually a good thing too! So while becoming viral on Facebook will not be considered having lot’s of links from a strong source, the visits will help in their own way.

Get SEOing

You can find ton’s of checklists to follow while doing your SEO.

Here’s one 2017 updated checklist by Tommy Griffith from Clickminded.com.

The Local SEO Checklist will help you make sure your local business has a better shot of being found by searches online.

Make sure you leave your SEO related questions in the comment section!

The rules of SEO are changing continuously and that tiny little fact is making many SEO "experts" (and none) crazy. So let's see where we are at the moment.
The rules of SEO are changing continuously and that tiny little fact is making many SEO “experts” (and none) crazy. So let’s see where we are at the moment.

Author: Shay Stibelman

Digital marketing consultant in Milan, Italy. Born in Israel, raised in Germany by Russian parents.

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